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Internationalisation: is the grass greener outside of Belgium?

The real estate sector is often a local affair but the industry as a whole is not immune from the trend of globalisation. Many companies look abroad. More and more businesses are taking the bold step of taking their expertise beyond our borders as well.

However, as far as real estate goes, every country or region has its individual and specific standards, laws and procedures. Setting up a project abroad requires in-depth knowledge of the local market as well as the right preparation. In some cases the key to success is collaboration with local players who are intimately familiar with the market.

Realty brings inspiring cases presented by Belgian real estate entrepreneurs who ventured abroad and expanded their activities outside of Belgium.

How did they go about it and why? Where did they go and why that country specifically? What challenges did they face and how did they deal with them? How did they finance their project?

And – important question – would they do it again? So how green is the grass outside of Belgium?

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Cancellation of Realty Belgium edition of 17 & 18 September in Knokke

The 12th edition of Realty Belgium – the biggest Belgian real estate summit that was to be held on 17 and 18 September this year at the Knokke-Heist casino and Albertstrand – will not take place in 2020.

The Realty event's organiser Easyfairs Belgium has decided to cancel this years's edition due to the unprecedented situation caused by the COVID-19 virus and amid growing uncertainty about whether the summit could take place in September. Last week the aldermen's college of Knokke-Heist decided that all major events planned until 31 August are to be cancelled. At the end of May, it will be decided what will happen to events to be held from September onwards, such as Realty Belgium.

Because there is uncertainty about whether or not Realty can go ahead, the partner exhibitors are unable to make a final decision on their participation and no tickets can be sold to real estate professionals just yet.

The international real estate fair Mipim, wich was to take place in Cannes in March, has recently also announced a two-day networking event for het sector in Paris in September. Professional real estate association UPSI-BVS, a long time Realty partner, has announced that it is cancelling all its events for 2020 as well. All these external factors have meant that Easyfairs Belgium will not be able to guarantee a first-rate, high-quality event for the Belgian real estate sector in 2020. It has therefor decided to cancel the September 2020 edition of Realty and Immo Invest Days.

Realty and Immo Invest Days would like to thank its partners and the real estate community for their understanding and their support over the last weeks.